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Created by and for fashion lovers; RUBIA LDN is a brand specialised in ¨going out wear¨. A destination for outfits that are on trend and on point and the statement for a ¨do it for the gram¨ look that is effortless and cool. From brunches with friends to cocktails and glammed up evening parties, at RUBIA LDN you will find the perfect (Insta-worthy) outfit of the day.
RUBIA LDN was founded in 2017 in London. After seeing social media platforms becoming real-life guides of style where consumers discover the latest fashion trends and find inspiration for their next look, the founder decided to encapsulate this virtual space within a physical one. The London flagship was envisioned as a place where customers could engage with fashion in a special way, turning shopping into a form of entertainment that triggers self-expression.